By David Loshin
ISBN-10: 0123858895
ISBN-13: 9780123858894
Business Intelligence: The Savvy Managers advisor, moment Edition, discusses the ambitions and practices for designing and deploying a company intelligence (BI) application. It appears on the fundamentals of a BI application, from the worth of knowledge and the mechanics of making plans for fulfillment to info version infrastructure, information practise, information research, integration, wisdom discovery, and the particular use of came across knowledge.
Organized into 21 chapters, this ebook starts with an summary of the type of wisdom that may be uncovered and exploited by using BI. It then proceeds with a dialogue of data use within the context of ways price is created inside of a firm, how BI can increase the methods of doing enterprise, and organizational preparedness for exploiting the result of a BI software. It additionally appears to be like at the various serious elements to be taken into consideration within the making plans and execution of a winning BI application. furthermore, the reader is brought to issues for constructing the BI roadmap, the structures for research equivalent to info warehouses, and the ideas of commercial metadata. different chapters specialize in facts training and information discovery, the company principles strategy, and knowledge mining recommendations and predictive analytics. eventually, rising applied sciences comparable to textual content analytics and sentiment research are thought of.
This publication may be precious to information administration and BI execs, together with senior and middle-level managers, leader details officials and leader facts officials, senior enterprise executives and enterprise employees individuals, database or software program engineers, and company analysts.
- Guides managers via constructing, administering, or just figuring out company intelligence technology
- Keeps velocity with the alterations in most sensible practices, instruments, tools and procedures used to remodel an organization’s info into actionable knowledge
- Contains a convenient, quick-reference to applied sciences and terminology
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Extra resources for Business Intelligence. The Savvy Manager's Guide
Sample text
Yet despite the promise of taking advantage of actionable knowledge, many BI programs do not succeed in delivering on the promise. Whether you and others in your organization are exposed to BI through popular technical media outlets, hardware and software vendors, internal developers, your organization’s system integrators, or external consultants, the promise of BI is often presented as a black box full of incredible technology that cranks out profits by the cartload. Unfortunately, the reality is a bit different, and that promised benefit is often left unachieved as escalating costs, limited benefits, and missed expectations become synonymous with your comprehensive BI program.
In this context, the value of information lies in its utilization, and the greater the number of ways that the information can be put to use for multiple purposes, the greater its value. ‘‘Information utility’’ value can be linked to different aspects of the business, both operational and strategic. Examples can range from identifying opportunities for increased productivity, where greater effort is necessary to execute business processes (which can be streamlined), to optimizing budget allocations to increase overall profitability by both increasing revenues while decreasing costs.
Any manager planning for a successful BI implementation must always maintain an awareness of how the results of the BI program are contributing to corporate value. Whether that means improving profitability, reducing risk, increasing productivity, or building trust, no BI program will succeed without continuously reminding senior management of the value in building and maintaining the program. In this chapter we’ll look at some of the critical factors you must know for the planning and execution of a successful BI program.
Business Intelligence. The Savvy Manager's Guide by David Loshin
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