By Dirk Vriens
ISBN-10: 1591401429
ISBN-13: 9781591401421
ISBN-10: 1591401437
ISBN-13: 9781591401438
In modern advanced and dynamic international the necessity to learn approximately what's going within the setting of the association is expanding speedily. To this finish, businesses enforce a approach referred to as 'competitive intelligence'. aggressive intelligence (CI) is set amassing and interpreting environmental details for strategic reasons. to assemble and research this data, info and verbal exchange expertise (ICT) is a useful instrument. Examples are: the web, info warehouses or particular purposes for aggressive intelligence. despite the fact that, the uncritical implementation of those instruments could lead on to an 'information overload' or to 'environmental myopia'. to pick the proper ICT instruments for CI, a firm must comprehend the position of ICT within the CI-process. details and Communications know-how for aggressive Intelligence addresses this desire. It units out to evaluate the function and probabilities of ICT within the intelligence actions from diverse views.
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Extra resources for Information and communication technology for competitive intelligence
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Tools for Monitoring Changes on the Web Another useful set of tools for collecting relevant data on the Internet are tools that help in monitoring changes in particular parts of the Internet. , 2002)] occurs. The previously mentioned Web robots can be used for these alerting functions. , Tan & Kumar, 2002)]. Of course, software is available to keep track of several statistics of visitors to websites, but tools to further analyze this behavior for CI purposes seem to be less available. Reid (in this volume) presents an example of such a tool.
While TTF involves a different perspective on utilization behavior than TAM, these models appear to be complementary rather than contradictory. For instance, research by Mathieson and Keil (1998) shows that neither task characteristics nor technology features in their own right can explain variations in PEU, but the interaction between the two classes can. TTF therefore influences or defines PEU. , see Dishaw & Strong, 1999; see also Copyright © 2004, Idea Group Inc. Copying or distributing in print or electronic forms without written permission of Idea Group Inc.
Role of Information and Communication Technology in CI 19 Most attention, though, seems to be on searching and accessing directly available data. However, due to the extremely large number of sites, (and hence) the amount of information and due to the changes in this information, finding the right data is not easy. Chen et al. , p. 3). Below, we discuss some of these tools. Search Engines Many CI authors discuss the usefulness of Web search engines for collecting data on the Internet. , 2002). , 2002; Cook & Cook, 2000).
Information and communication technology for competitive intelligence by Dirk Vriens
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