By Nick Couldry;Sonia Livingstone;Tim Markham
ISBN-10: 0230247385
ISBN-13: 9780230247383
ISBN-10: 0230800823
ISBN-13: 9780230800823
Democracy relies at the trust that the media will get the eye of electorate. yet is that this believable in an age of multiplying media, disillusionment with the political procedure and time-scarcity? This booklet addresses this question, and charts reviews of 'public connection'.
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Additional resources for Media Consumption and Public Engagement: Beyond the Presumption of Attention
Example text
Media have never addressed all parts of the population equally: the press never tried, television tried but failed for many decades though public service retains such an ambition (Grade 2004); while the internet is built on the assumption of diversity and heterogeneity. Audience research strongly suggests that audiences are, in practice, just as disaggregated as we already know media organisations, texts and technologies to be (Livingstone 1998). Even the exceptional case of a national or global ‘media event’ (Dayan and Katz 1992) – a coronation or royal funeral, a major football game, even the finale of Big Brother – may have audiences that are more heterogeneous, diverse, stratified than we first suppose (Turnock 2000; Couldry 2003a).
E. non-political] activism’ and propensity to vote: even if social trust/ capital contributes to the former, it need not contribute to the latter. A more helpful concept than ‘social capital’ for unlocking the social preconditions of democratic engagement may be Etienne Wenger’s (1998) ‘communities of practice’. For, as Wenger argues, it is ‘communities of practice’ that provide the ‘social configurations in which our enterprises are defined as worth pursuing and our participation is recognisable as competence’ (1998: 5, added emphases).
23. 24. 25. 26. 27. 28. 29. 30. 31. 32. 33. 34. 35. 36. 21 of the public sphere as ‘the locus of a discussion in which [a] society can come to a common mind about important matters’ (2004: 87), and Van Gunsteren’s ‘neorepublican’ framework that draws on post-structuralist theory (1998: 136–8). See for a recent example Gerson (2004), but also note Elshtain’s (1997) critique of those who reject the public/private boundary explicitly while holding onto it implicitly. We acknowledge however the broader issue of secularism.
Media Consumption and Public Engagement: Beyond the Presumption of Attention by Nick Couldry;Sonia Livingstone;Tim Markham
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